Sales Lead – AI Trust Consultancy

Join one of Amsterdam’s most forward-thinking AI scale-ups at the forefront of building trustworthy and responsible AI systems. 

If you have a proven track record in B2B consultancy sales and a passion for AI, governance, and digital responsibility, this may be the next step in your career. Nemko Digital is expanding into the critical and fast-evolving field of AI Trust.

We're seeking a Sales Lead to drive our commercial engine, shape our go-to-market efforts, and work with global stakeholders to scale solutions that ensure AI is safe, fair, and trustworthy. 

This is a full-time position (40 hours/week), ideally based in Amsterdam, with a hybrid work setup. 

Your Role 

• Take full ownership of internal sales processes, tools, and automation 
• Define and refine our Ideal Customer Profiles (ICPs) across strategic industries 
• Initiate and guide client conversations with decision-makers across AI, data, legal, compliance, and innovation functions 
• Collaborate closely with our AI Trust experts, marketers, and senior leadership to align on market needs and delivery strategy 
• Drive and scale our commercial efforts across Europe and our strategic markets (United States, Far East Asia, and the Gulf region) 

Your Core Responsibilities 

Sales Strategy & Execution 

• Build and manage a structured pipeline for consulting and AI compliance technology solutions 
• Identify and prioritize opportunities in regulated and high-impact sectors 
• Lead discovery conversations to understand client needs and regulatory challenges, bringing in AI experts as needed 
• Implement scalable internal sales processes and track performance metrics 
• Leverage CRM tools (e.g., Salesforce, HubSpot) and AI-enabled sales workflows to optimize outreach 

Partnership and Alliance Management 

• Manage strategic partnerships and alliances to support shared client accounts
• Identify co-selling opportunities and align with ecosystem stakeholders
• Support partner enablement and shared go-to-market activities 

Marketing Alignment and Sales Enablement 

• Collaborate with marketing to develop integrated campaigns, lead-generation strategies, and positioning
• Provide field insights to support persona development and campaign planning
• Co-develop presentations, proposals, and sales materials
• Support outreach and follow-up for events and webinars 

Social and Digital Engagement 

• Actively engage on LinkedIn and other platforms to increase brand visibility
• Promote thought leadership and strategic content to support lead generation
• Apply social selling techniques and monitor engagement performance 

Account Research and Buyer Intelligence 

• Conduct research on target accounts’ AI readiness, regulatory context, and procurement structures
• Map stakeholders across legal, risk, compliance, innovation, and data functions
• Maintain and update buyer profiles in CRM tools and tailor engagement strategies 

Proposals & Commercial Offers 

• Lead the development of tailored proposals and commercial offers for private and public sector clients 
• Translate client needs into structured solutions with support from internal experts 
• Ensure proposals comply with evolving AI regulations (EU AI Act, ISO 42001, etc.) 
• Respond to RFPs/RFIs with professional, timely documentation 
• Manage a library of reusable proposal assets including templates, pricing models, and case studies 
• Monitor win/loss performance and continuously improve proposal quality and effectiveness