As artificial intelligence (AI) reshapes every facet of enterprise operations—from decision-making to customer interaction—it’s no longer a matter of if governance is needed, but how it should be done. ISO/IEC 42001:2023, the first internationally recognized management system standard for AI, provides the framework. And at its core are 38 structured controls, grouped into 9 Key Governance reas, designed to help organizations operationalize responsible AI.
For those leading digital transformation, innovation strategy, technology risk, or enterprise governance, these controls aren’t abstract ideals—they’re a blueprint for action and accelerating competitive advantage in the AI space. But the challenge lies in operationalizing them: translating principles into real-world, scalable practices embedded across business units, data pipelines, and product cycles. That takes more than policy—it takes experience, cross-functional coordination, and pragmatic execution. We bring you an overview of what is out there, and share some insights for implementation.
The rapid proliferation of AI—combined with growing regulatory pressure, public scrutiny, and internal risk concerns—has outpaced the governance models many organizations rely on. Whether you're navigating the implications of AI in financial services, healthcare, retail, manufacturing, or government, the pressure to act responsibly is real. What’s often missing is a common language and structure. ISO/IEC 42001 offers exactly that. And the 38 controls outlined in ISO are crucial to be able to have your management system perform.
These 38 controls are not just recommendations—they are a comprehensive model for deploying responsible AI practices, tailored to your organization’s risk appetite, market context, and AI maturity level.
For senior leaders, this standard helps resolve pressing challenges we consistently hear from clients:
Striking this balance unlocks faster adoption, accelerates time-to-market, and builds customer trust without burdening teams with bureaucracy. Organizations that solve this tension gain a competitive edge by scaling AI safely while maintaining innovation velocity.
Translating abstract principles into daily practice reduces operational risk, avoids inconsistent decision-making across units, and increases organizational agility. Embedding governance where the work happens enables scale, efficiency, and confidence in enterprise-wide AI use.
Proactive demonstration of readiness reduces regulatory risk, positions the company as a trusted market leader, and helps secure deals with risk-sensitive clients. Early compliance maturity protects reputation and avoids costly retrofits once regulations crystallize.
Implementing the ISO/IEC 42001 standard gives organizations the right direction to move from experimentation to enterprise-grade AI, with governance built in.
We begin with Policies Related to AI, which ensure there’s a coherent vision for how AI should be governed across the enterprise. This includes the creation of a specific AI policy, alignment with other organizational frameworks (like privacy, cybersecurity, ethics), and a mechanism to review and evolve this policy as your AI use matures. This sets the tone from the top and clarifies intent across all teams.
Next, Internal Organization defines who is responsible for what. It requires clearly assigned roles and escalation processes for issues arising from AI systems. This helps avoid the common challenge of diffused accountability—where no one owns AI risks until something goes wrong.
The Resources for AI Systems section forces the organization to understand and inventory its dependencies—people, data, tools, computing infrastructure, and organizational capabilities. Documenting these resources not only supports continuity and clarity but also exposes blind spots in scaling AI across departments or geographies.
Assessing Impacts of AI Systems addresses one of the most frequent governance gaps: understanding the externalities of AI decisions. These controls ensure structured, repeatable methods are in place to evaluate how AI systems affect individuals, communities, and society—not just performance metrics.
A significant portion of the controls resides in the fifth category: AI System Life Cycle. There are nine defined controls outlined in the ISO standards, that span the entire development and deployment journey. From setting objectives and designing responsibly, to system verification, validation, deployment planning, and monitoring operations, this section ensures AI systems are not only built with care but maintained with rigor. It also includes maintaining technical documentation and recording event logs, which are vital for transparency and auditability.
The sixth category, Data for AI Systems, speaks to the foundational role of data in AI performance. Controls here ensure organizations document where data comes from, assess its quality, track provenance, and apply appropriate preparation techniques. This is crucial not only for model performance but also for fairness, privacy, and legal compliance.
Transparency is another critical need—particularly when stakeholders include regulators, customers, and impacted individuals. Information for Interested Parties ensures that documentation, reporting channels, incident communication, and stakeholder disclosures are all addressed with intention.
The eighth category is Use of AI Systems, which shifts attention to real-world operations. Controls outlined here guide organizations to define proper use, set boundaries aligned with the intended purpose, and implement safeguards against misuse. This operational clarity is crucial to avoiding unintended harm and reputational risk.
In Third-party and Customer Relationships, the ninth category, the controls ensure that when AI systems involve partners, suppliers, or customers, responsibilities are clearly defined and risks appropriately shared. This includes ensuring supplier practices reflect your organization's standards and that customer expectations and obligations are documented.
Finally, woven through all these areas is the expectation of enterprise-wide integration. ISO/IEC 42001 doesn’t just ask, “Do you have a policy?”—it asks whether your controls are embedded, measured, and aligned with broader management systems. That level of integration is where real maturity lies.
Deploying the controls of ISO 42001 is not a tick-box exercise—it’s an organizational change journey. Clients consistently ask: How do we embed this in the business without stalling innovation or overwhelming our teams? The answer lies in pragmatism. Start by assessing where you already meet the intent of these controls and where gaps exist. Build a roadmap that connects control implementation with business priorities—such as customer trust, audit readiness, or regulatory engagement. And importantly, bring in the right mix of domain knowledge, change management, and technical depth to embed governance across the enterprise. ISO/IEC 42001's Annex B gives you a pragmatic implementation guide to the implementation of the controls. Here is a summary of the key points, enhanced further with our experience from supporting implementation and robust audit of AI management systems.
AI governance only works when it cuts across silos. By bringing data science, legal, product, ethics, security, and operations together, blind spots are closed, trade-offs are balanced, and delivery teams don’t feel slowed down by outside oversight.
Practical implementation practices:
One-size-fits-all controls slow teams down. Tailoring governance to risk profile, business priorities, and organizational maturity ensures focus and scalability.
Practical implementation practices:
Documentation should enable clarity and traceability, not become a paper exercise. Keep it lean, embedded in workflows, and directly tied to action.
Practical implementation practices:
Governance works best when it’s embedded into daily delivery flows. Integration reduces resistance, lowers cost, and increases adoption.
Practical implementation practices:
Whether you’re building AI systems or deploying third-party solutions, the expectation is clear: responsible AI is no longer optional. ISO/IEC 42001 provides a shared foundation—but it’s up to each organization to tailor and activate it.
The outlined controls and implementation guide offer structure. The opportunity lies in execution. By approaching them with clarity, collaboration, and pragmatism, organizations can not only mitigate AI risk—but unlock its full value, responsibly and sustainably.
Now is the time to lead with confidence—and ensure your AI governance is as dynamic as the technologies it seeks to manage.
A.2 Policies related to AI
Ref | Control |
A.2.2 | AI policy |
A.2.3 | Alignment with other organizational policies |
A.2.4 | Review of the AI policy |
A.3 Internal organization
Ref | Control |
A.3.2 | AI roles and responsibilities |
A.3.3 | Reporting of concerns |
A.4 Resources for AI systems
Ref | Control |
A.4.2 | Resource documentation |
A.4.3 | Data resources |
A.4.4 | Tooling resources |
A.4.5 | System and computing resources |
A.4.6 | Human resources |
A.5 Assessing impacts of AI systems (4 controls)
Ref | Control |
A.5.2 | AI system impact assessment process |
A.5.3 | Documentation of AI system impact assessments |
A.5.4 | Assessing AI system impact on individuals or groups |
A.5.5 | Assessing societal impacts of AI systems |
A.6 AI system life cycle (9 controls)
Ref | Control |
A.6.1.2 | Objectives for responsible development of AI system |
A.6.1.3 | Processes for responsible AI system design and development |
A.6.2.2 | AI system requirements and specification |
A.6.2.3 | Documentation of AI system design and development |
A.6.2.4 | AI system verification and validation |
A.6.2.5 | AI system deployment |
A.6.2.6 | AI system operation and monitoring |
A.6.2.7 | AI system technical documentation |
A.6.2.8 | AI system recording of event logs |
A.7 Data for AI systems (5 controls)
Ref | Control |
A.7.2 | Data for development and enhancement of AI system |
A.7.3 | Acquisition of data |
A.7.4 | Quality of data for AI systems |
A.7.5 | Data provenance |
A.7.6 | Data preparation |
A.8 Information for interested parties (4 controls)
Ref | Control |
A.8.2 | System documentation and information for users |
A.8.3 | External reporting |
A.8.4 | Communication of incidents |
A.8.5 | Information for interested parties |
A.9 Use of AI systems (3 controls)
Ref | Control |
A.9.2 | Processes for responsible use of AI systems |
A.9.3 | Objectives for responsible use of AI system |
A.9.4 | Intended use of the AI system |
A.10 Third-party and customer relationships (3 controls)
Ref | Control |
A.10.2 | Allocating responsibilities |
A.10.3 | Suppliers |
A.10.4 | Customers |